Symbol
Minimum logo size:
16 px or 5 mm of logo height.
16 px or 5 mm of logo height.
Logo download
Choosing logo version
By downloading a specific version of the logo (Screen Version vs. Print Version) straight away to get the relevant color of the logo for your use. The table shows a summary and the most common cases.
| Features and use of the logo | Version for screen | Version for print |
|---|---|---|
| Color mode of downloaded files | RGB | CMYKPantone |
| Recommended logo formats | PNGSVGPDF | EPSPDF |
| Web and presentations (PowerPoint, Keynote) | ||
| Online documents (Google, Office365) | ||
| Business card, flyer or brochure | ||
| Contracts and documents for printing |
For a more detailed acquaintance with the possibilities of formats, applications and file manipulation use: logo format selection guide.
Protection zone:
25 % of logo height
It is a space around the logo, where no surrounding graphic elements (logos, texts, images, page margins, etc.) must interfere so as not to disturb the brand. In most cases, the logo is in the surrounding context of other elements, from which it distances itself and differs due to the space of the protection zone.
Protection zone
Things to avoid
The visual impression of the logo must be consistent. In order to achieve this, we follow these rules, which prohibit manipulation of the logo, especially in these ways.
Do not use shadows
Do not rotate logo
Do not recolor logo
Do not deform or change its original proportions of the logo
Logo on background
Logo: Version for light background
Background: White
Logo: Version for dark background
Background: Gray 40
Logo: Black logo
Background: White
Logo: White logo
Background: Black
Logo: White logo
Background: Focus Gray
Logo: Version for light background
Background: Focus Gray
Logo: Black logo
Background: Gray 40
Logo: Version for light background
Background: Black